A newly-launched Donegal Lottie doll is set to empower girls to become more adventurous and more confident and to pursue their dreams.
The Brownie figure, like all Lottie dolls, is modelled on the proportions of an average nine-year-old child. She comes with a Brownie uniform (Brownies is the Girl Guide branch for 7-10 year olds) and accessories include a tent, a kayak and camping equipment.
The doll was launched at Irish Girl Guides’ international camp, IGGNITE2017, which finished at the weekend in Tipperary.
1,800 Girl Guides from 12 different countries are camping under canvas and taking part in a wide range of activities to help them ‘BE’ adventurous, active, confident, unique, limitless, inventive and to ‘BE’ survivors and advocates.
Launching the doll, Nicola Grinstead, Chair of the World Association of Girl Guides and Girl Scouts (WAGGGS), said: “We love the way Lottie dolls are age-appropriate and relatable and they empower children to be themselves, to be imaginative, adventurous and, of course, to have fun. This partnership is a perfect fit for us as WAGGGS’s vision is that ‘All girls are valued and can take action to change the world’.”
Irish Girl Guides Chief Commissioner, Helen Concannon, said: “We hope the Lottie Brownie doll will not only encourage our younger members to be more active and adventurous, but will facilitate the empowerment of many more girls besides and might encourage them to become Brownies and Guides too.”
Ian Harkin, Managing Director of Arklu, the Donegal-based company that designs the Lottie dolls, described the new doll as “a must-have plaything for every young Brownie, who’ll be able to bring Brownie activities to life with Lottie in their very own home. She’ll appeal to other adventurous-minded children too.”
The Lottie Brownie doll is suitable for children aged 3+. To find your nearest stockist, use the store locator on Lottie.com or order online. The doll retails at €19.95.
Irish Girl Guides welcomes new members from age 5+ and adult volunteers from age 18+. For more information, see www.irishgirlguides.ie or tel: 01 6683898.
Pictured above: at the launch of the new Lottie Brownie doll at Irish Girl Guides’ international camp are (from left): Carrigtwohill Brownies Caoilfhinn McCarthy, Abbey Madden, Courtney Gosnell, Kate Bogue and Alice Kenneally. Looking on are (from left) Irish Girl Guides Camp Chief Jenny Gannon, Chair of the World Association of Girl Guides and Girl Scouts Nicola Grinstead, Arklu Lottie Dolls Managing Director Ian Harkin and Irish Girl Guides Chief Commissioner Helen Concannon.
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