The Donegal Road Safety Working Group (DRSWG) has launched a new awareness campaign to encouraging drivers to use a mobile phone signal blocker pouch when driving.

Donegal Road Safety Officer Brian O’Donnell said: “Research shows that mobile phone use by drivers, which is every bit as dangerous as drink driving, has reached epidemic proportions.

“We can all appreciate that mobile phones are a very important part of everyday life and in an emergency situation they can save lives but when you are behind the wheel of a car or lorry, they can be a killer."

Brian O'Donnell (seated, right) helps launch the Donegal Road Safety Working group's new Phone Safe initiative. Photo: Clive Wasson.

A spokeswoman for Donegal County Council explained that the new campaign to target mobile phone use is "a very practical plan one".

She outlined: "The signal blocker is a mobile phone storage pouch that is lined with specialist material.

"When sealed inside the pouch, a mobile phone cannot receive any calls or alerts, thereby blocking the temptation for a driver to use or check their phone and eliminating the distraction that an alert can create.

"Large enough to fit all phones, the pouch also protects phones from scratching, which may occur if stored in the glove box of the vehicle.

"Instead of leaving the mobile phone in the car switched on while driving and in a mode that is able to distract the driver, the signal blocker pouch can be used to store the phone in the car and will prevent the phone from ringing or beeping when driving thus avoiding distraction.

"All missed calls and messages can be picked up when the journey is complete."

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